Mobile Media and Applications, From Concept to Cash: Successful Service Creation and Launch
Christoffer Andersson, Daniel Freeman, Ian James, Andy Johnston, Staffan Ljung
`Mobile Media and Applications, From Concept to Cash' has been written in a highly accessible and simple to read manner (most obvious to me because I am ony new to the telecoms / mobile industry). It offers a broad perspective of case studies and concrete experiences making it a comprehensive and essential reference for anyone interested in creating successful mobile services.
Catégories:
Année:
2006
Editeur::
Wiley
Langue:
english
Pages:
336
ISBN 10:
0470017473
ISBN 13:
9780470017470
Fichier:
PDF, 41.49 MB
IPFS:
,
english, 2006